Freename, a multi-chain Web3 namespace platform, has teamed up with Etherlink, a Layer-2 (L2) blockchain, to introduce the new top-level domain (TLD) ‘.etherlink,’ as outlined in the latest report shared with Finbold on Thursday, January 16. 

The collaboration is expected to strengthen blockchain domain adoption and simplify Web3 identity creation and digital asset management.

As a way to celebrate the launch, Etherlink users can get a free domain for three months, redeemable through the platform’s reseller page. 

You voted, we listened.

.etherlink is here! 🌐

For the first time, the @etherlink community can access personalized domains on their network.

Unify all your addresses under one domain and elevate your Web3 identity. pic.twitter.com/r1lwhNv70y

— Freename (@freenameio) January 15, 2025

Helping Web2 businesses via blockchain 

Etherlink is a permissionless L2 blockchain characterized by decentralized governance, fraud-proof mechanisms, and anti censorship features. 

As a multichain Web3 namespace provider and registrar accredited by the Internet Corporation for Assigned Names and Numbers (ICANN), Freename leverages Etherlink’s functionalities to tokenize and secure Web2 domains on the blockchain. 

As such, the new integration stands to help Web2 businesses with enhanced brand protection, domain security, and multi-chain ecosystem interoperability across more than 50 blockchain networks. 

Web3 decentralization and censorship resistance 

Etherlink’s transaction fees of $0.001 per transaction make blockchain interactions accessible and affordable. 

The integration with Tezos Smart Rollups ensures enhanced security and seamless cross-chain compatibility with major Ethereum (ETH) Virtual Machine (EVM) networks. 

With no centralized intermediaries and bridges or administrative keys, Etherlink’s architecture promises decentralization and resistance to censorship.

Cédric Roche, Business Development and Technical Support Director at Nomadic Labs, commented on the integration:  

“Domains are the foundation of digital identity, and with Freename’s integration, we’re transforming how the Etherlink community connects and transacts. This is about more than just replacing wallet addresses — it’s about building a more intuitive and accessible Web3 where traditional businesses and crypto-native users can seamlessly interact.”

— Cédric Roche

Expanding the Etherlink ecosystem

The .etherlink domain launch is the newest of the recent advancements in the Etherlink ecosystem, following the debut of the uranium.io marketplace and Tezos X roadmap

The TLD provides human-readable wallet addresses for decentralized applications (dApps), smart contracts, and community members, which also help Etherlink projects foster trust and accessibility within the ecosystem. 

Through its partnership with Etherlink, Freename thus seeks to showcase its dedication to delivering a secure, scalable, and decentralized domain ecosystem.

The post Freename and Etherlink team up to launch ‘.etherlink’ domain for Web3 identity management appeared first on Finbold.

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